DandyLoop: Arolelana bareki ba inthaneteng lipakeng tsa mabenkele
Tloaelo e tloaelehileng haholo masimong a mangata a inthanete ke tšebelisano lipakeng tsa lik'hamphani tse fapaneng tse sebetsang tšimong eo, tse kholo kapa tse nyane. Sena se atile haholo ho li-software tsa mehala, lipapaling tsa inthanete, livideo le ho liwebosaete tsa litaba. Libakeng tsa litaba tsa marang-rang re bona khothaletso e lumellanang ea litaba lipakeng tsa libaka tsa marang-rang, leha e le bahlolisani. Ho thata ho fumana batsamaisi ba ke keng ba tšehetsa tloaelo ena. Leha ho le joalo, ho hloka kholo e phahameng ea kholo ho tsoa lik'hamphaning tse lebaleng - ba hloka ho utloisisa hore ho arolelana ha se ho fana ka tsela e le 'ngoe, ho fapana le ho teba - motho e mong le e mong oa hapa.
Leha o bile le rona ho tloha ts'imolohong ea inthanete, ke lilemong tsa morao tjena indasteri ea eCommerce e ileng ea qala ho ipusa. Ho ata ha lisebelisoa tsa SaaS ho thusitse hore mabenkele a mangata a marang-rang a bulehe, 'me kajeno ho na le a fetang 12m. Ntho e le 'ngoe e neng e haella mona ke tloaelo ea tšebelisano-'moho: mabenkele a ntse a tlamahane le mekhoa ea setso ea ho bapatsa e turang,' me ba batla mekhoa e mecha ea ho fihlela bareki bao e ka bang bareki - sechaba e ne e le ntho e le 'ngoe, ebe ba khotsofetse. Hona joale ba hlokomela bohlokoa ba tšebelisano-'moho, leha ho le joalo ha ba na mokhoa oa ho e etsa.
The best practice for cooperation between online stores is in their core business – selling products. Once two related stores decide to cooperate and recommend on each other’s products, we see a CTR that is higher than anything else we know in traditional marketing (more than 7% on average). This is because unlike so much of the traditional marketing – here the value to the shopper is real – this is what he/she looks for when he/she shops.
Keitumetse e nolofalletsa tloaelo ea tšebelisano 'moho ho sebelisa sethala sa tšebelisano bakeng sa mabenkele a marang-rang, moo lebenkele ka leng le ka fumanang le ho mema mabenkele a mang ho sebelisana, ho bolelang hore ba tla khothaletsa lihlahisoa tsa e mong. Sena se ea ka lehlakoreng le leng hape - lebenkele le leng le le leng le ka fumanoa 'me la memeloa ho ba molekane oa ba bang. Ba khona ho tsamaisa ts'ebetso ea bona ea marang-rang le ho lekola ts'ebetso ea molekane ka mong.
Tšebelisano-'moho e ipapisitse le tekano, mme ke moo algorithm ea rona ea khoebo e laolang - bakeng sa moeti e mong le e mong ea fuoang ke lebenkele ho e mong oa balekane ba hae, o tla fumana moeti e mocha. 1 bakeng sa 1. Sena se ikhethile lefats'eng la eCommerce: bareki ba rona ha ba khoebong ea ho rekisa sephethephethe ka chelete, ba khoebong ea ho rekisa lihlahisoa - mme ke seo re fanang ka sona - sephethephethe se eketsehileng, baeti ba bangata, le thekiso e ngata.
Hajoale beta ea Shopify basebedisi, Keitumetse e fana ka taolo e felletseng ho lihlahisoa tsa hau tse khothalelitsoeng, litlaleho tse hlakileng le ho seta kapele le habonolo!