Liphuputso tsa bohlokoa mabapi le kamoo barekisi ba ntlafatsang litaba tsa sechaba
Keletso ea Software e sebelisane 'moho le Adobe ho theha file ea Patlisiso ea pele ea Boitsebiso ba Media Media. Liphuputso tsa mantlha li kenyelletsa:
- Boholo ba barekisi (liperesente tsa 84) ba tloaetse ho ngola bonyane marang-rang a mararo a litaba tsa sechaba, ha liperesente tsa 70 li beha bonyane hanngoe ka letsatsi.
- Hangata barekisi ba qotsa ts'ebeliso ea litaba tse bonoang, li-hashtag le mabitso a basebelisi e le maqheka a bohlokoa bakeng sa ho ntlafatsa litaba tsa litaba tsa sechaba.
- Ba fetang halofo (liperesente tse 57) ba sebelisa lisebelisoa tsa software ho tsamaisa melaetsa, 'me ba arabelitsoeng ha ba na bothata bo fokolang ba ho ntlafatsa litaba tsa bona sechabeng.
Phuputso ea rona e fana ka maikutlo a hore boholo ba barekisi ba romella khafetsa bonyane mecha e meraro kapa e mene ea sechaba mme ba leka ho sebelisa maqheka a ikhethileng ho eketsa tlhokomeliso ea lebitso le (hantle) ho hlahisa lits'oants'o tsa boleng. Boholo ba barekisi (liperesente tsa 70) ba re ba beha litaba mecheng ea litaba tsa sechaba bonyane hanngoe ka letsatsi, ha liperesente tsa 19 li re li ngola makhetlo a fetang a mararo ka letsatsi. Empa mohloli oa rona, Liz Strauss, e lumela hore ba bangata ba bona ba beha ntle le sepheo se hlakileng mme ba sena kutloisiso ea 'nete ea se ka fihlelloang kanaleng efe kapa efe ea sechaba. Jay Ivey oa Keletso ea Software (moo u ka khonang bapisa litlhahlobo tsa software ea CRM ea sechaba)
Le data e kanna ea tšehetsa kopo eo. Mohlala, Liz o pheha khang ea hore ke morao hore barekisi ba bangata ba etelletse pele litaba tsa pono ho feta ho beha boits'oaro le sepheo sa bamameli ba itseng ka pele. Joalokaha a beha, haeba u sa tsebe hore na litaba tsa hau li etselitsoe mang, ha u na ho li romella mefuta e nepahetseng ea lipontšo. Mme hona ho fana ka maikutlo a ho hloka kutloisiso ho tšoenyang ka metheo ea maano ea mantlha e hlokahalang ho fihlela litholoana tsa nnete tse ka lekanngoang ka litaba tsa sechaba. Mona ke ho senyeha ha liphuputso:
Phatlalatso ea Phatlalatso ea Media Media
Moralo oa litaba tsa litaba tsa sechaba
Lipheo tsa Patlisiso ea Litaba tsa Sechaba
Palo ea litaba tsa sechaba Media of Networks
Boholo ba Moarabelli oa Media Media
Litaba tsa Baahloli ba Phatlalatso ea Media Media
Mekhoa ea Phuputso ea Boitsebiso ba Sechaba
Mecha ea litaba tsa sechaba Nako ea ho ngola
Ts'ebeliso ea Lisebelisoa tsa Media Media
Bothata ba ho ntlafatsa litaba tsa litaba tsa sechaba
Media Media Optimization Optimization Bothata ka Lisebelisoa
Bala ka ho eketsehileng poso e felletseng e tsoang ho Jay ho blog ea Software Advice's B2B Marketing Mentor.