Marketing ContentInfographics ea Khoebo

Podcasting e Tsoetse pele Keketseho ea Botumo ka 2023

Podcasting e hlahisitse sebaka sa bohlokoa tikolohong ea dijithale, e hlahang e le mokhoa o ka sehloohong oa ho itlhalosa, ho pheta lipale le thuto. Lilemong tse leshome tse fetileng, botumo ba eona e bile ntho e fokolang ea meteoric, e hapang tlhokomelo ea bamameli lefatšeng ka bophara.

Re na le likhatiso tse fetang limilione tse 4 tsa likarolo tse 200+ tsa rona papatso ea podcast, 'me e ntse e hola leha ke sa rekota hangata. Leha ho le joalo, ha ke ne ke etsa qeto ea ka ofisi e ncha lapeng, ho kopanngoa ha lisebelisoa tsa podcasting e ne e le karolo ea bohlokoa ea moralo.

Lipalopalo tsa Podcasting tsa 2023

Palo ea batho ba mamelang li-podcast ke toro ea barekisi: batho ba fapaneng, ba rutehileng, le ba tsebang theknoloji hangata ba batla liphihlelo le lihlahisoa tse ncha. Kholo ea sejoale-joale e bonts'a phetoho boitšoarong ba bareki, ha batho ba bangata ba batla litaba tse batloang feela le tseo ba ka li sebelisang mananeong a bona.

  • Batho ba fetang limilione tse 383 lefatšeng ka bophara ba mamela li-podcasts.
  • Ho na le li-podcasts tse fetang limilione tse 70 tse fumanehang.
  • Linaha tse 3 tse holimo tse sebelisang li-podcasts ke Korea Boroa, Spain le Sweden.
  • Boholo ba bamameli ba podcast ba pakeng tsa lilemo tse 16 le 34.
  • 50% ea matlo ohle a US ke libapali tsa podcast, tse lekanang le malapa a fetang limilione tse 60.
  • Bamameli ba podcast ba na le monyetla oa 45% oa ho ba le lengolo la koleche.
  • 27% ea bamameli ba podcast ba US ba na le chelete ea selemo le selemo ea lelapa e fetang $75,000.
  • Metlae ke mofuta oa podcasting o tsebahalang haholo, o lateloe ke thuto le litaba.
  • 39% ea beng ba likhoebo tse nyane le tse mahareng ba mamela li-podcasts.
  • 37% ea bamameli ba li-podcast ba na le litso tse fapaneng.
  • 22% ea ho mamela podcast e etsahala ka koloing.
  • 49% ea ho mamela podcast e etsoa lapeng.
  • Hangata li-podcasts li sebelisoa ho smartphone (65%).
  • 19% ea bamameli e eketsa lebelo la podcast.
  • Mecheng ea litaba tsa sechaba, bamameli ba podcast ba mafolofolo haholo ha 94% e sebetsa khoeli le khoeli.
  • Balateli ba podcast ba na le monyetla oa ho latela lik'hamphani le mabitso mecheng ea litaba tsa sechaba.
  • 69% e lumetse hore lipapatso tsa podcast li ba hlokomelisa ka lihlahisoa kapa litšebeletso tse ncha.

Boipiletso ba podcasting bo itšetlehile ka ho feto-fetoha ha eona le ho fumaneha habonolo. Ka li-podcasts, bamameli ba ka batlisisa lefats'e la lihlooho ho tloha ho matsapa a mahlale a mahlale ho isa ho tse poteletseng tsa boitšoaro ba motho.

Sebopeho se fana ka lithahasello tse ngata 'me se na le demokrasi ho theho le tšebeliso ea litaba. Ho fapana le mecha ea litaba ea setso, li-podcasts li fana ka maikutlo a motho ka mong, hangata joalo ka moqoqo lipakeng tsa moamoheli le momameli.

Ho feta moo, sethala se ipakile e le sebaka se nonneng sa babapatsi. Tlhaho e haufi-ufi le e hohelang ea li-podcast e theha tikoloho e ikhethang ea hore lihlahisoa li hokahane le bareki. Ho tšepa ha momameli ho moamoheli ho fetolela ho amohela lipapatso tse ngata, ho etsa papatso ea podcast sesebelisoa se matla bakeng sa barekisi.

Li-podcasts le tsona li fetohile sethala sa phetoho sechabeng le sesebelisoa sa thuto. Ba fana ka lentsoe bakeng sa lihlopha tse sa emeng hantle 'me ba sebetsa e le mocha oa thuto ea bophelo bohle, ho lumella litsebi ho arolelana tsebo ea bona le bamameli ba chesehang.

Ketsahalo ea podcasting e fetola sebopeho sa mecha ea litaba, e fana ka boithabiso, thuto le menyetla ea papatso. Ha thekenoloji e ntse e tsoela pele, re tla sebelisana joang le mokhoa ona o matla le o hohelang.

podcast lipalopalo tsa botumo ba 2023

Douglas Karr

Douglas Karr ke CMO ea Bula LITLHAKISO le mothehi oa Martech Zone. Douglas o thusitse batho ba bangata ba atlehileng ho qala ka MarTech, o thusitse boitelong bo nepahetseng ba chelete e fetang $5 bilione ho reka le matsete a Martech, mme o ntse a tsoela pele ho thusa lik'hamphani ho kenya ts'ebetsong le ho iketsetsa maano a bona a ho rekisa le ho bapatsa. Douglas ke setsebi le sebui sa MarTech se tsebahalang lefatšeng ka bophara. Douglas hape ke sengoli se hatisitsoeng sa tataiso ea Dummie le buka ea boetapele ba khoebo.

Related Articles

Konopo ea holimo
Close

Adblock e fumanwe

Martech Zone e khona ho u fa litaba tsena ntle ho tefo hobane re etsa chelete sebakeng sa rona sa marang-rang ka lekeno la lipapatso, likhokahano tsa kopanelo le lithuso tsa lichelete. Re ka thabela ha o ka tlosa se thibelang lipapatso ha u ntse u sheba sebaka sa rona sa marang-rang.