Khoebo Ho ea Khoebong
Martech Zone lingoliloeng tse tšoailoeng khoebo ho ea khoebong:
- Li-CRM le Li-Platform tsa Data
Linotlolo tse 3 tsa ho Bapatsa ka Katleho Bakeng sa Kholiso ea B2B
Haeba u morekisi oa B2B u ke ke ua khona ho hlokomela hore lefatše le fapane hanyane matsatsing ana. Morao tjena, kaofela re ntse re utloa litlamorao tsa moruo o sa tsitsang - 'marakeng o pharalletseng mohlomong le mekhatlong ea rona. Empa leha boemo ba moruo bo ne bo le matla haholoanyane (kapa bonyane bo ka boleloa esale pele), ho ne ho e-na le khatello e ntseng e hola ea ho bontša…
- Matlafatso ea Lithekiso
Lipalopalo tsa Lipapatso tsa B2B
Elite Content Marketer e hlahisitse sengoloa se felletseng ka mokhoa o makatsang mabapi le Lipalopalo tsa Lipapatso tsa Likahare tseo khoebo e 'ngoe le e 'ngoe e lokelang ho e utloisisa. Ha ho na moreki eo re sa kenyelletseng papatso ea litaba e le karolo ea leano la bona la ho bapatsa ka kakaretso. 'Nete ke hore bareki, haholo bareki ba khoebo-to-khoebo (B2B) ba ntse ba etsa lipatlisiso ka mathata, tharollo, le bafani ba tharollo. Laeborari ea litaba eo u e ntlafatsang e lokela ho ba…
- Litlhahlobo le Teko
Litlaleho tsa 3 Litlhoko tsohle tsa B2B CMO tsa ho phela le ho atleha ka 2020
Le ha baetapele ba ho bapatsa ba kanna ba ba le phihlello ea lintlha tse likete tsa data le litlaleho tse makholo, ba kanna ba se tsepamise maikutlo ho tse amang khoebo haholo.
- Matlafatso ea Lithekiso
Tseba tsohle, ka hona o ka etsa eng kapa eng: Kamoo 6sense e Senya Indasteri ea ABM
Theko ea B2B e fetohile - bareki ba kajeno ha ba tsejoe, ba arohane ebile ba hanyetsa. Boiteko ba B2B Thekiso le Papatso bo ntse bo tsoela pele ho fokola le ho fokola ha lihlopha tse kenyang chelete li ntse li loanela tlhokomelo e ntseng e fokotseha e tsoang ho bareki le menyetla e teng tikolohong e seng e tletse le e lerata le ntseng le eketseha. Ho qothisana lehlokoa le ho hlola kajeno, lihlopha tsa lekhetho tsa B2B li hloka ho fetola mokhoa oa tsona oa ho amohela…
- Li-CRM le Li-Platform tsa Data
Mehato e 5 ea ho Hlōla Khoebong e Ikhethileng ho Ikarabella
Papatso e thehiloeng ho akhaonto (ABM) e ntse e tsoela pele har'a barekisi ba B2B. Ho ea ka phuputso ea morao tjena, 2017 B2B Programmatic Outlook, 73% ea barekisi ba B2B hona joale ba sebelisa kapa ba rera ho amohela ABM ka 2017. 'Me ke ka lebaka le utloahalang: ROI ea ABM e ka feta matsete a mang a B2B a ho rekisa. ABM ha se mohopolo o mocha. Ebile, ba bang ba pheha khang ea hore ABM esale e le teng…
- Marketing Content
B2B Manifesto ea Moloko oa Pele
Ho hlahisa khoebo ho isa khoebong (B2B) ka tlhahiso ea litaba ke leano le letle. Ho nts'etsapele, ho aba le ho khothaletsa litaba tsa inthanete ho ka holisa bolaoli ba hau le ho haha likamano le bao e tla ba bareki ba hau. Unbounce - sethala sa maqephe a ho fihla ka bowena - se thehile infographic ena, The B2B Lead Generation Manifesto ho hlalosa ts'ebetso e atlehileng ea tlhahiso ea pele ea B2B ka ho bapatsa litaba. The…