Digital Asset Management
Martech Zone lingoliloeng tse tšoailoeng tsamaiso ea thepa ea dijithale:
-
Koetliso ea Thekiso le Papatso
Sethala sa Boiphihlelo ba Dijithale (DXP) ke Eng?
Ha re ntse re kenella hare ho nako ea dijithale, maemo a tlholisano a bona phetoho e kholo. Likhoebo kajeno ha li qothisane lehlokoa ho latela boleng ba lihlahisoa kapa litšebeletso tsa bona feela. Sebakeng seo, ba tsepamisitse maikutlo haholo ho faneng ka boiphihlelo bo sa reroang, bo ikhethileng, le bo felletseng ba bareki ba dijithale. Ke mona moo li-Platform tsa Boiphihlelo ba Dijithale (DXPs) li tlang ho sebetsa. Li-platform tsa Boiphihlelo ba Dijithale ke life…
-
Marketing Content
Tataiso ea hau ea ho Khanna ka Boitsebiso ba Boitlhamelo ka Digital Asset Management Workflows
Ka kakaretso lelapa la Amerika le na le lisebelisoa tse 16 tse hokahantsoeng 'me ka sesebelisoa se seng le se seng ho tla le thepa e ngata ea dijithale. Parks Associates Ha lefats'e le qetile nako e ngata le le hae lilemong tse 'maloa tse fetileng, litaba tsa dijithale li ile tsa e-ba tsa bohlokoa haholo ho tsamaiseng thekiso le boitlamo, leha ho le joalo, barekisi ba bile le nako e thata ho boloka thepa ena e otlolohile ka lebaka la pivot e potlakileng ho…
-
Marketing Content
Litsela tse 7 tseo DAM e Nepahetseng ka tsona e ka Ntlafatsa Ts'ebetso ea Letšoao la Hau
Ha ho tluoa tabeng ea ho boloka le ho hlophisa litaba, ho na le litharollo tse 'maloa moo - nahana ka tsamaiso ea litaba (CMS) kapa litšebeletso tsa ho amohela lifaele (joaloka Dropbox). Digital Asset Management (DAM) e sebetsa hammoho le mefuta ena ea tharollo-empa e nka mokhoa o fapaneng oa litaba. Likhetho tse kang Lebokose, Dropbox, Google Drive, Sharepoint, joalo-joalo., ha e le hantle li sebetsa e le libaka tse bonolo tsa ho paka bakeng sa thepa ea ho qetela, ea boemo ba ho qetela; ha ba tšehetse bohle…
-
Marketing Content
Sethala sa Digital Asset Management (DAM) ke Eng?
Digital asset management (DAM) e na le mesebetsi ea tsamaiso le liqeto tse mabapi le ho kenngoa, tlhaloso, ho hlophisa, ho boloka, ho khutlisa le ho ajoa ha thepa ea digital. Lifoto tsa dijithale, lipopae, livideo le 'mino li fana ka mohlala oa libaka tse shebiloeng tsa taolo ea thepa ea media (sehlopha se tlase sa DAM). Digital Asset Management ke Eng? Digital asset management DAM ke tloaelo ea ho tsamaisa, ho hlophisa le ho aba lifaele tsa media. DAM...
-
Marketing Content
Lintlha tse 5 ha U Khetha polokelo ea Leru ho Holisa Tšebelisano le Tlhahiso
Bokhoni ba ho boloka lifaele tsa bohlokoa joalo ka linepe, livideo le 'mino ntle le moroallo marung ke tebello e hohelang, haholo-holo ka memori ea (ha e lekanyetsoa) ea lisebelisoa tsa mehala le litšenyehelo tse phahameng tsa memori e eketsehileng. Empa u lokela ho sheba eng ha u khetha polokelo ea leru le tharollo ea ho arolelana lifaele? Mona, re arola lintho tse hlano tseo motho e mong le e mong a lokelang ho li nahana ...
-
Bohlale ba maiketsetso
Imagen: Boloka, Laola le ho Hlophisa Video le Rich Media Content ho Agile DAM ena
Li-platform tsa DIgital Asset Management (DAM) li bile teng ka lilemo tse fetang leshome, li thusa likhoebo tse kholo ho boloka, ho laola, ho hlophisa le ho aba lifaele tsa bona tsa media tse amohetsoeng ke brand. Mona ke video e hlalosang hantle ea kamoo Imagen e thusang Brands ho noa le ho laola thepa ea bona hamolemo: Imagen e fana ka lihlahisoa tse peli tsa DAM: Imagen Go Sethala sa taolo ea thepa ea dijithale sa khale sa ho boloka le ho hlophisa tsohle…
-
Theknoloji ea Papatso
Cloud ea Litokelo: Iketsetse Tloso ea Litokelo tsa Litaba ka Nako ea Sebele
Pejana selemong sena, ho lumeloa hore Chipotle o ile a nka foto ea mohlokomeli oa Sacramento ntle le tumello ea bona mme a e aba ho pholletsa le tebeletso ea bona ea papatso. Sutu e ntseng e emetse ke ea liphaello tsohle tsa khamphani nakong ea lilemo tse 9… $2.2 bilione. Ke boemo bo ka beng bo ile ba qojoa ho sebelisoa theknoloji e kenyelletseng ts'ebetso ea ho netefatsa hore tokollo e saena…